Digital Web Marketing
for Law Firms

At KJ Strategy Group, we specialize in digital web marketing services for lawyers —helping you strengthen your online presence, attract high-intent leads, and convert website visitors into loyal clients.

Our web marketing services for lawyers include:

  • SEO for law firms to boost your Google rankings

  • PPC and Google Ads for attorneys to capture ready-to-hire clients

  • Website optimization and conversion tracking to turn clicks into consultations

  • Content marketing and local SEO to build credibility and trust online

We focus exclusively on digital strategies that help your firm stand out in competitive markets and drive measurable growth.

Serving law firms across the USA and Canada, including Philadelphia, Boston, Washington, D.C., and Florida.

Our Digital Web Marketing Services

We help law firms scale through strategic marketing campaigns and cutting-edge intake solutions.

Paid Search

Drive traffic with precision-targeted search ads on platforms like Google and Bing.

Local Service Ads

Get leads directly from Google LSAs and show up when potential clients are searching.

Display Advertising

Stand out with visually compelling banners placed across top websites.

Video Advertising

Tell your story with powerful video content crafted to convert.

Social Media

Reach and engage your audience where they spend their time online.

Digital Out-of-Home

Build local presence through billboards, digital screens, and out-of-home media.

Tier 1

Lead Essentials

For law firms just starting with digital ads and needing a basic lead flow.

Monthly Management:

  • Paid Search

    • Google Search Ads
    • Google Local Service Ads
    • Bing Search Ads

  • Reporting

Best For: Solo or small firms who want to generate leads and establish an online presence.

Tier 2

Growth Accelerator

For law firms ready to scale with multiple channels and improved systems.

Monthly Management:

  • Paid Search

    • Google Search Ads
    • Google Local Service Ads
    • Bing Search Ads

  • Reporting

  • Paid Social Ads

  • Display Ads

  • Video Advertising

  • Digital Out-of-Home

Best For: Firms already getting leads but needing to drive more qualified leads and improve ROI.

Tier 3

Market Dominator

For law firms ready to become a top local player with full-funnel marketing and strong systems.

Monthly Management:

  • Paid Search

    • Google Search Ads
    • Google Local Service Ads
    • Bing Search Ads

  • Reporting

  • Paid Social Ads

  • Display Ads

  • Video Advertising

  • Digital Out-of-Home

  • Organic

    • Social Media Management
    • Search Engine Optimization

Best For: Growth-focused firms investing in long-term dominance and intake efficiency.

Our Digital Web Marketing Plans

Notes:

  • Ad Spend Not Included: These are management & implementation fees.
  • Custom Add-Ons Available: Extra landing pages, premium videos, live chat staffing, SEO, etc.
  • Contracts: 3-month minimum recommended, with a 30-day cancellation notice.

Frequently Asked Questions

We combine digital marketing with intake systems like CRM, chatbots, and VoIP—helping law firms get more leads and convert them.

Yes. We support practice areas including family law, criminal defense, personal injury, IP, and immigration.

Definitely. We integrate with your current tools or help upgrade them for a smoother intake process.

We measure qualified leads, not just clicks—using analytics, call tracking, and attribution reports.

We start with a strategy call, audit your setup, and launch with a clear plan and ongoing support.

Digital Web Marketing Blog Articles

Law Firm Marketing: How Small Firms Can Compete With Big-Budget Competitors In Philadelphia

Law Firm Marketing: How Small Firms Can Compete With Big-Budget…

Philadelphia is one of the most competitive legal markets in the United States. Large firms dominate billboards along I-95, sponsor major local events,…

Digital Marketing for Lawyers: How Family Law Firms Can Turn Website Visits into Consultations

Digital Marketing for Lawyers: How Family Law Firms Can Turn…

Family law clients are different from those in any other practice area. They are emotional, often stressed, and looking for immediate help. When…

Law Firm Web Marketing: What Most Small Firms Get Wrong About Online Advertising

Law Firm Web Marketing: What Most Small Firms Get Wrong…

Small and midsize law firms face a unique challenge in the digital space. They want visibility, leads, and measurable growth, but often waste…

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